Brilliant Brand Club by Pamela

Go from webinar-binger to powerful creator.

You’ve spent hours on webinars learning more than you ever wanted to know about social media trends - when all you really want to do is get out there and work with people. 

You’ve thought about giving up…but there’s a reason you haven’t.

You have everything you need inside you, now it's time to take action!
Join the club!

I see you! You want people to know what you do, but you have no idea how to talk about it.

Maybe you: 

  • Aren’t getting consistent results, even though you’ve been working on your brand for awhile
  • Tend to confuse people with the multiple things you’re passionate about
  • Don’t charge enough because you doubt your own knowledge
  • Aren’t using social media for your business because you doubt your skills
  • Want more clients but aren’t sure how to get them 
  • Don’t know what to do next because you lack clarity 
  • Wonder if it’s possible that clients will just find you (since you hate marketing and self promotion)

You’re exhausted from doing EVERYTHING for your brand on your own — copywriting, designing, selling — but you can’t hire someone yet. 
I can help you build a business you love. 

That allows you to share your gifts with the world, and get paid at the same time. 
You don’t have to do it alone. 

Join the club!

The world needs your magic. ✨

When I first started my business, I thought it was going to be easy! I come from an entrepreneurial family, so I thought those instincts would just kick in. On top of that, I was a trained graphic designer. I truly believed that I could just make it look good and that would be enough.

It wasn’t.

It took THREE years of additional training for me to come up with a simple system to get clients offering service I love.  In the Brilliant Brand Club, you will learn the system that landed me on Forbes, in stages around the world, and that connected all the dots so I could FINALLY pay myself doing what I love. 
I created my own plan to kickstart my business, and I have taught the same system to dozens of clients who have since seen the same success.

It is not easy or magic. But it is SIMPLE. 

I spent years and thousands of dollars in coaching and business education to learn the lessons I share in the Brilliant Brand Club.
join the club!

You will learn how to implement the four key pieces for an effective brand strategy.

We identify your strengths, clarify your vision, and align the two. When there is alignment, promoting your brand feels good. 

We identify your audience groups, determine your niche +  design an audience persona.

We find the intersection between the problem you solve and your audience. We decide the best way to communicate your value proposition.

We identify your main brand touchpoints and create an aligned cohesive message to help you best reach your audience.

Recent posts

Welcome to September!

Two main updates for this month. 

1. Slack

If you have not downloaded slack on your computer or phone, I highly recommend…
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hello hello brilliant brand builders!

Two quick things:

1. Blanca will be kicking off your weekly coaching call tomorrow at 1pm! Blanca is amaaaazing and…
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Happy August!

Creating content for the month is a lot less complicated than you think.

In this link, you will find the video lesson +…
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Hi all, 

Save the date for Friday July 31st from 10am-noon.

I will be running a hands-on, content planning session where I will guide you…
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Hi love!

I created this spreadsheet to help you plan out your services and prices. Here's a video to show you how to use it…
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Brilliant Brand Club

$149 / month
$1,299 / year (save 27%)
I'll show you how to build a business that aligns with your values, brings in steady income, and looks great. All while avoiding the newbie pitfalls.
Includes access to 5 products:
Get access

We Believe

Your business and your brand are an expression of you. ALL of you. Your race, your beliefs, your history, your trauma, your politics, your emotions, your lineage. ALL parts of you are needed to develop a truly brilliant brand that represents you. 

We believe business spaces must take a stand. Our mission is to create a safe space where people, especially BIPOC (Black, Indigenous and People of Color) can show up fully as themselves. 

Your membership will grant your access to:

Quarterly Goal-Setting Session
In a powerful quarterly call, I’ll help you uncover and define your vision. We’ll work together to create an action plan that aligns with your brand and gets you where you want to be.

Access to me Monday to Friday 
I’ll be active in the Slack group, checking in once or twice a day Monday through Friday. I’ll be available to answer questions, give support, and provide feedback on anything you need when it comes to your business. 

Accountability check-ins
Research shows that setting goals is the key to achieving them. In this monthly call, you’ll set your business goals, with the added accountability of sharing them and following up with the group. 

Weekly Group Coaching  
Get unstuck. Four times per month, we’ll have live group “hot seat” coaching calls via Zoom. You’ll get 5 – 10 face-to-face minutes with me to dive into any and everything you need. All calls will be recorded and added to your membership site.

Members-only Slack Group 
You’ll be added to a private Slack group so you'll have access to me between calls. But just as important, you’ll get to know, be supported by, and collaborate with other members! Community is everything as you build a brand and it’s built right in to the BBC. 

DIY Strategy Lessons
Work smarter, not harder. Get access to more than 30 video trainings and a workbook to help you Build A Brilliant Brand.

A safe space to show up fully as yourself, to learn alongside like-minded people

In order to create a safe space, we enforce a code of conduct:

The Brilliant Brand Club’s mission to help you create a business that looks good, feels good, and pays the bills. We center experiences from BIPOC communities who are often left out of mainstream business education.
We seek to create a space that reflects our values of anti-racism and anti-oppression. We don’t play about harassment, so don’t try it. If harassment is reported and/or is taking place, we reserve the right to remove you from any services, offerings, or events without refund or reimbursement.

We believe Black lives matter. 

Inside the club, you will learn how to:

Clarify your goals + create a realistic action plan
Design a service that you love!
Create a content strategy and promote your service
Create boundaries with clients
Create an engaged community on social media
Focus and better prioritize your time
Create a brilliant brand that truly represents YOU
To deal with impostor syndrome and continue taking action in your business

The video lessons are only the beginning, I will help you implement each step of the way. 


Who is this for?

The Brilliant Brand Club is created for service-based businesses. Our methods are deeply personal, therefore they work best for the founder of the business. 

My clients are people that come from a non-traditional business background. They are artists, coaches, consultants, social justice leaders, writers, creatives, diversity consultants, healers and lawyers. Our members are in all stages of building their business, creatives, freelancers, small business owners, established and aspiring entrepreneurs. Their brand + business is a part of who they are. Many identify as female, all are welcome.

Who is this NOT for?

Brilliant Brand Club is not for you if you're looking for a hack to grow your business. This is not for you if you're looking for someone to "do it for you". We support action takers. Joining this club means you are making a commitment to building a great business over time. 
We are not a good solution for teams. 
This is not for you if you're not willing to be uncomfortable. (discomfort = where growth happens). This isn’t for you if you are unwilling to take action and responsibility in your business. 
This is not for you if you don’t share our values and mission. 

How long is the program?

This program is month to month, cancel at any time!* Think of it like joining a gym, it's going to take you some time to see results. I would suggest that you commit to joining for at least three months. 

*This is a COVID special. Eventually this will become a full 1 year program. If you like the month-to-month join now! 

Do you offer refunds?

Since you get instant access to the club's content, refunds are not available. If you want to cancel, cancel before your next payment via your Podia account. 

Pamela Barba, founder of the Brilliant Brand Club, takes you from doing sh*t you don’t care about to getting paid to do the thing you would do for free.

Her process, which has been described as being “equal parts magical and practical” combines personal branding + mindset techniques.

Her grounded advice has been featured on Forbes and on stages nationwide.

Community Funded memberships

Part of my mission is to create a more just and equitable business community. As such, I have built community-funded memberships into the Brilliant Brand Club as part of our business model. For every five 1 year memberships purchased, we offer a fully-paid 1 year membership to a person with financial need. 

Scholarship priority is given to undocumented/dacamented folks, BIPOC folks and to folks leading projects that create healing within their own community. Applications will open in August 2020.

Brilliant Brand Club

I’ll show you how to build a brand that aligns with your values and looks great.